Our story began in the beautiful canal city of Otaru, a heaven for artisans for centuries. Our founder, kawagoe's vision was to make Otaru the home of Western-inspired but undeniably Japanese desserts.

In June of 1998, the first LeTA0 bakery was opened in a majestic tower right at the heart of Otaru. When it cameto naming the tower, our founder took inspiration from his explorations in France calling it La Tour Amitie Otaru .LeTAO - or The Amiable Tower of Otaru.

Every 10 seconds, someone enjoys a LeTA0 product. 25 milions of our signature product, Fromage Double, havebeen sold globally.

The LeTAO Philosophy: Nostalgia meets Modernism.
Our aim is to make exquisite sweets that are a source of delight and happiness for all of our customers.

Just as our founder set out to do over 20 years ago, we continue the search for something new.

https://www.letao-brand.jp/